---
title: Mobile Growth Summit Blog | User Acquisition
description: User Acquisition |
---
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# Blog
#### [Can Taxes Really Be Stress-free for Freelancers? New Fintech Says Yes!](https://web3growthassociation.com/blog/can-taxes-really-be-stress-free-for-freelancers-new-fintech-says-yes)
#### [Accelerating Financial Services with NVIDIA AI](https://web3growthassociation.com/blog/accelerating-financial-services-with-nvidia-ai)
#### [How To Get Your Fintech Strategy Right, Learnings from Google](https://web3growthassociation.com/blog/how-to-get-your-fintech-strategy-right-learnings-from-google)
#### [Account to Account Money Movement is the Future of Payments](https://web3growthassociation.com/blog/account-to-account-money-movement-is-the-future-of-payments)
#### [ The Power of Promo Codes for User Acquisition in 2022 Promos codes have been around forever, but in the post-IDFA era, they have new importance. Learn how these simple ... User Acquisition Posted Feb 22, 2022](https://web3growthassociation.com/blog/the-power-of-promo-codes-for-user-acquisition-in-2022)
#### [ Mobile Growth in 2022: From User Retention to Monetization The past two years have seen many challenges for mobile growth marketers, but solutions are also emerging. From ... User Acquisition Posted Feb 15, 2022](https://web3growthassociation.com/blog/mobile-growth-in-2022-from-user-retention-to-monetization)
#### [ Facts & Figures to Help You Grow Your App in 2022 Downloads and in-app spending are up, as is ad spending. Dive into the numbers to learn about the mobile growth ... User Acquisition Posted Feb 1, 2022](https://web3growthassociation.com/blog/facts-figures-to-help-you-grow-your-app-in-2022)
#### [ Mobile App Growth Strategies for 2022 and Beyond There are plenty of creative app marketers are already thinking about growth in 2022. Learn how to measure and ... User Acquisition Posted Jan 10, 2022](https://web3growthassociation.com/blog/app-growth-strategies-for-2022-and-beyond)
#### [ How Strong UA, UX and Monetization Strategies Can Help You Scale ... Learn how mobile apps can scale successfully by implementing effective UA, UX, and monetization strategies. User Acquisition Posted Nov 2, 2021](https://web3growthassociation.com/blog/how-strong-ua-ux-and-monetization-strategies-can-help-you-scale-your-app)
#### [.jpg?width=600&name=frank-busch-PzifgmBsxCc-unsplash%20(1).jpg) A Look at Rising Customer Acquisition Costs in 2021 CAC is on the rise in 2021. Learn how ATT has contributed to this problem and how you can help mitigate these ... User Acquisition Posted Oct 26, 2021](https://web3growthassociation.com/blog/a-look-at-rising-customer-acquisition-costs-in-2021)
#### [ Location Based Marketing in the Privacy Era Will location-based marketing be a casualty of ATT and the privacy era? Not likely. User Acquisition Posted Oct 19, 2021](https://web3growthassociation.com/blog/location-based-marketing-in-the-privacy-era)
#### [ Top UX/UI Trends in LATAM: Everything You Need to Know Learn about the UI/UX trends that lead to success with mobile app users in Latin America. And get a peek at three ... User Acquisition Posted Oct 12, 2021](https://web3growthassociation.com/blog/top-ux/ui-trends-in-latam-everything-you-need-to-know)
#### [ iOS 15: A Round-Up of the Biggest Changes for App Marketers Apple introduced iOS 15 last week, rolling out new changes for app marketers to contend with. Learn about the ... User Acquisition Posted Sep 28, 2021](https://web3growthassociation.com/blog/ios-15-a-round-up-of-the-biggest-changes-for-app-marketers)
#### [ Facebook's Advice for Improving Ad Performance in the Privacy-Era Facebook issues guidance and reassurance to marketers looking to improve campaign results in the face of Apple's ... User Acquisition Posted Sep 25, 2021](https://web3growthassociation.com/blog/facebooks-advice-for-improving-ad-performance-in-the-privacy-era)
#### [ The MGA Community Weighs in On 2021’s Hottest Topics We asked members of the MGA community to weigh in on some of the biggest questions we all have this year and we ... User Acquisition Posted Aug 24, 2021](https://web3growthassociation.com/blog/the-mga-community-weighs-in-on-2021s-hottest-topics)
#### [ Managing Your First-Party Data Strategy in an ATT World There is, indeed, life after ATT, and it brings a wealth of opportunity for those who take action now. Get your ... User Acquisition Posted Jun 29, 2021](https://web3growthassociation.com/blog/managing-your-first-party-data-strategy-in-an-att-world)
#### [ Google Announces It Will Allow Users to Opt-Out and Remove ... Google is getting on the privacy bandwagon, announcing it will allow users to opt-out and stop providing Android ... User Acquisition Posted Jun 3, 2021](https://web3growthassociation.com/blog/google-announces-it-will-allow-users-to-opt-out-and-remove-android-advertising-id-in-late-2021)
#### [ Get Prepared for Greying Gamers The number of mobile gamers over 50 is increasing and they have money to spend. Are you ready with mobile ... Mobile Gaming Posted Jun 3, 2021](https://web3growthassociation.com/blog/get-prepared-for-greying-gamers)
#### [ What HBO Max’s ‘Mare of Easttown’ Snafu Can Teach Us About ... HBO Max was overwhelmed by the interest in the finale of "Mare of Easttown." Learn why the ability to scale your ... User Acquisition Posted May 31, 2021](https://web3growthassociation.com/blog/what-hbo-maxs-mare-of-easttown-snafu-can-teach-us-about-scaling-your-app)
#### [ We Doubled Our Referral Program Bonus and it Backfired When Yotta decided to A/B test its referral program rewards the team learned that "less" is, in fact, sometimes ... User Acquisition Posted May 25, 2021](https://web3growthassociation.com/blog/we-doubled-our-referral-program-bonus-and-it-backfired)
#### [ A Mobile Marketer’s Guide to DSPs Get answers to six big questions about working with DSPs from Alexa Wieczorek, UA manager at Electronic Arts. ... User Acquisition Posted May 13, 2021](https://web3growthassociation.com/blog/a-mobile-marketers-guide-to-dsps)
#### [ The IDFApocalypse is Finally Here — This is How to Thrive in ... My team and I have been readying ourselves for the post-IDFA-world, and we have some advice for how to thrive in ... User Acquisition Posted Apr 26, 2021](https://web3growthassociation.com/blog/the-idfapocalypse-is-finally-here-this-is-how-to-thrive-in-this-new-landscape)
#### [ AppTrackingTransparency Goes into Effect on April 26 After months of delays, IDFA is finally going away, AppTrackingTransparency is upon us, and app marketers will ... User Acquisition Posted Apr 23, 2021](https://web3growthassociation.com/blog/apptrackingtransparence-goes-into-effect-on-april-26)
#### [ Talent Acquisition on a Budget In this panel discussion, hear from experts on how to acquire and retain talent, even if you don't have a big ... User Acquisition Posted Apr 22, 2021](https://web3growthassociation.com/blog/talent-acquisition-on-a-budget)
#### [.jpg?width=600&name=neonbrand-nZJBt4gQlKI-unsplash%20(1).jpg) Three Quick Tips for Marketing Your App on Instagram Even the most seasoned app marketer can struggle with an effective Instagram presence. Keep these tips in mind, to ... User Acquisition Posted Apr 20, 2021](https://web3growthassociation.com/blog/three-quick-tips-for-marketing-your-app-on-instagram)
#### [ Web-to-App Strategy: Maximize Market Share, Save Money & Improve ... Explore web-to-app strategy, including how to maximize market share, save money and improve tracking; combining ... User Acquisition Posted Apr 8, 2021](https://web3growthassociation.com/blog/web-to-app-strategy-maximize-market-share-save-money-improve-tracking)
#### [ How Can App Branding Evolve? Elizabeth Giorgi, Co-Founder and CEO of soona, dives into how branding can improve and evolve to be more ... User Acquisition Posted Mar 25, 2021](https://web3growthassociation.com/blog/how-can-app-branding-evolve)
#### [ The Do’s and Don’ts of Retargeting Apps Retargeting is key to your app growth strategy. From UA to retention, learn the ins-and-outs of retargeting with ... User Acquisition Posted Feb 18, 2021](https://web3growthassociation.com/blog/the-dos-and-donts-of-retargeting-apps)
#### [ Leverage the Power of Shared Audiences with App Collaborations Check out these examples of brands coming together to introduce apps that leverage the power of their mutual ... User Acquisition Posted Feb 9, 2021](https://web3growthassociation.com/blog/leverage-the-power-of-shared-audiences-with-app-collaborations)
#### [ Using Incrementality and Aligned Incentives to Improve ROI Be confident the time and money you're spending on growing your business make a difference. Explore ways to ... User Acquisition Posted Feb 4, 2021](https://web3growthassociation.com/blog/using-incrementality-and-aligned-incentives-to-improve-roi)
#### [ Learn How to Use Influencer Marketing for User Acquistion Join Erik Bryant from Opera Event and Tyler Black from Hyper Hippo about how and when to harness the creativity of ... Mobile Gaming Posted Jan 26, 2021](https://web3growthassociation.com/blog/learn-how-to-use-influencer-marketing-for-user-acquistion)
#### [ 5 App Marketing Trends to Watch in 2021 The app industry changed a lot in 2020. Now it's time to synthesize what we learned into app marketing tips for ... User Acquisition Posted Jan 5, 2021](https://web3growthassociation.com/blog/5-app-marketing-trends-to-watch-in-2021)
#### [ The Biggest Security Threats to Mobile Fintech Apps and Ways to ... Cybercriminals have earmarked fintech apps as potential targets. Learn some of the biggest security threats ... User Acquisition Posted Dec 8, 2020](https://web3growthassociation.com/blog/the-biggest-security-threats-to-mobile-fintech-apps-and-ways-to-reduce-these-risks)
#### [ Get Your IDFA Questions Answered in this AMA If you missed your chance to ask our panel of experts your questions about IDFA, here is your chance to relive it ... User Acquisition Posted Dec 3, 2020](https://web3growthassociation.com/blog/get-your-idfa-questions-answered-in-this-ama)
#### [ Lessons Learned From Failed Apps in Latin America When it comes to apps, many have failed to conquer LATAM. Their stories provide useful insights. Here are four ... User Acquisition Posted Dec 1, 2020](https://web3growthassociation.com/blog/lessons-learned-from-failed-apps-in-latin-america)
#### [ Understanding Ad-Fraud Post-iOS 14 Delivered by Vlad Drobotun, Director of Customer Success at Scalarr, this session investigates the risks of ... User Acquisition Posted Nov 19, 2020](https://web3growthassociation.com/blog/understanding-ad-fraud-post-ios-14)
#### [.jpg?width=600&name=mika-baumeister-vI8_06RmSC0-unsplash%20(1).jpg) Five Tips: Developing Apps for Foldable Displays A bit more advanced than your old flip-phone, foldable phone displays are here and app developers need to keep a ... Posted Apr 6, 2021](https://web3growthassociation.com/blog/five-tips-developing-apps-for-foldable-displays)
#### [ Keeping Up with ASO Updates Impacting App Store Optimization in ... Every year app marketing professionals eagerly await major iOS and Android operating system updates with nervous ... Mobile Gaming Posted Jul 3, 2019](https://web3growthassociation.com/blog/2019/07/03/keeping-up-with-aso-updates-impacting-app-store-optimization-in-2019)
#### [ How to Build an Audience of Engaged Users While Growing Your ... The key to growth isn't always new users. Learn how Full HP finds engaged users from the start to retain them for ... Mobile Gaming Posted May 6, 2020](https://web3growthassociation.com/blog/how-to-build-an-audience-of-engaged-users-while-growing-your-gaming-app)
#### [ Do Contact Tracing Apps Put Privacy At Risk? COVID-19 has seen the rise of contact tracing apps but the proliferation of these apps has led to a trust problem. ... Posted Jul 8, 2020](https://web3growthassociation.com/blog/do-contact-tracing-apps-put-privacy-at-risk)
#### [ The Ultimate Ad Formats For Mobile Gaming Apps Many casual gaming apps are dependent on ads for revenue, but all ads are not equal. Find out which ad formats ... Mobile Gaming Posted Apr 15, 2020](https://web3growthassociation.com/blog/the-ultimate-ad-formats-for-mobile-gaming-apps)
#### [ Account to Account Money Movement is the Future of Payments Dave Glaser, President and COO of Dwolla, pointed out that moving money from account to account is becoming a key ... Posted Nov 2, 2021](https://web3growthassociation.com/blog/account-to-account-money-movement-is-the-future-of-payments)
#### [ 4 Social Features that Help Mobile Gaming Apps Attract and ... Learn how these four social features can help gaming companies retain users for longer and engage them more ... Mobile Gaming Posted Nov 10, 2020](https://web3growthassociation.com/blog/4-social-features-that-help-mobile-gaming-apps-attract-and-retain-users)
#### [ New Roles for MGA Founders Signal Growth and Mission-Driven ... New roles for MGA founders, Dave Westin and Jen Laloup, signal dynamic growth and a mission-driven approach. Learn ... Mobile Gaming Posted Jun 30, 2021](https://web3growthassociation.com/blog/new-roles-for-mga-founders-signal-growth-and-mission-driven-approach)
#### [ 7 Tips to Increase App User Retention with Effective Onboarding Retention is integral to sustainable growth. Learn how a great onboarding process can help improve retention rates ... Retention and Engagement Posted Jul 20, 2020](https://web3growthassociation.com/blog/7-steps-to-increase-app-user-retention-with-effective-onboarding)
#### [ The Do’s and Don’ts of Retargeting Apps Retargeting is key to your app growth strategy. From UA to retention, learn the ins-and-outs of retargeting with ... User Acquisition Posted Feb 18, 2021](https://web3growthassociation.com/blog/the-dos-and-donts-of-retargeting-apps)
#### [ Push Notifications and In-App Messages for E-Commerce Retention ... Go beyond push notifications and learn how to implement an inbox to help boost retention and engagement. Retention and Engagement Posted Mar 9, 2021](https://web3growthassociation.com/blog/push-notifications-and-in-app-messages-for-e-commerce-retention-and-engagement)
#### [ Using “Love Languages” to Unlock Innovative Solutions Jacinta Mathis, Senior Director of Growth and Services at KeyMe, explains how Gary Chapman’s love languages”can be ... User Acquisition Posted May 15, 2020](https://web3growthassociation.com/blog/using-love-languages-to-unlock-innovative-solutions)
#### [ Top UX/UI Trends in LATAM: Everything You Need to Know Learn about the UI/UX trends that lead to success with mobile app users in Latin America. And get a peek at three ... User Acquisition Posted Oct 12, 2021](https://web3growthassociation.com/blog/top-ux/ui-trends-in-latam-everything-you-need-to-know)
#### [ How WhatsApp Took Over Latin America WhatsApp has become a ubiquitous tool across LatAm. So, what is it that’s powered this messaging app to such ... Retention and Engagement Posted Jul 15, 2021](https://web3growthassociation.com/blog/how-whatsapp-took-over-latin-america)
#### [ 4 social media channels, 4 different marketing strategies: How ... Creating digital products for diverse audiences can be challenging. Communicating effectively with every segment ... Posted Jul 18, 2019](https://web3growthassociation.com/blog/4-social-media-channels-4-different-marketing-strategies-how-to-tailor-communication-to-maximize-organic-app-downloads)
#### [ Putting LATAM on the Map Uncertain times mean its time for bold actions. Picap's Harlyn Pacheco explains why now is the right time to ... Posted Apr 30, 2020](https://web3growthassociation.com/blog/putting-latam-on-the-map)
#### [ Leverage the Power of Shared Audiences with App Collaborations Check out these examples of brands coming together to introduce apps that leverage the power of their mutual ... User Acquisition Posted Feb 9, 2021](https://web3growthassociation.com/blog/leverage-the-power-of-shared-audiences-with-app-collaborations)
#### [ Web-to-App Strategy: Maximize Market Share, Save Money & Improve ... Explore web-to-app strategy, including how to maximize market share, save money and improve tracking; combining ... User Acquisition Posted Apr 8, 2021](https://web3growthassociation.com/blog/web-to-app-strategy-maximize-market-share-save-money-improve-tracking)
#### [---1080x1920.jpg?width=600&name=MGS-GAMES-(SF)---1080x1920.jpg) Our Commitment to You and Our COVID-19 Response We're excited about our first-ever hybrid event, MGS GAMES. Learn all about the MGA Standard which we will apply ... Mobile Gaming Posted Aug 12, 2021](https://web3growthassociation.com/blog/heres-how-we-will-keep-you-safe-at-mgs-games)
#### [ The Changing Landscape of Mobile Gaming Explore some of the trends shaping mobile gaming in 2022, and learn how you can be a part of shaping the ... Mobile Gaming Posted Feb 8, 2022](https://web3growthassociation.com/blog/the-changing-landscape-of-mobile-gaming)
#### [ Apple App Store Vs. Google Play Store: What App Publishers Need ... Take these factors into consideration when you're deciding whether to focus your energy on the Apple App Store or ... User Acquisition Posted Jul 1, 2020](https://web3growthassociation.com/blog/apple-app-store-vs.-google-play-store-what-app-publishers-need-to-know)
#### [ An Employer’s Guide to Work Life in the Time of Corona Learn about the practicalities and legalities of creating a remote work environment, the difficulties of ... Posted Dec 10, 2020](https://web3growthassociation.com/blog/an-employers-guide-to-work-life-in-the-time-of-corona)
#### [ How to Target Niche App Audiences Gabriel Sampaio, Acquisition and Performance Supervisor of the International Division of Rede Globo, navigates the ... User Acquisition Posted Oct 22, 2020](https://web3growthassociation.com/blog/how-to-target-niche-app-audiences)
#### [ Three Reasons LATAM is Ripe For Mobile Gaming Growth LATAM has been overlooked in the past by game developers who had their sights set on other markets. Learn why ... Mobile Gaming Posted Aug 31, 2021](https://web3growthassociation.com/blog/three-reasons-latam-is-ripe-for-mobile-gaming-growth)
#### [ Paid User Acquisition is on the Rise New research from Adjust suggests paid UA activities are on the rise and will be an important part of growth ... User Acquisition Posted Jun 17, 2020](https://web3growthassociation.com/blog/paid-user-acquisition-is-on-the-rise)
#### [ How Fintech Can Bridge the Wealth Gap Fintech and mobile are becoming inextricably linked. Learn about our new Fintech Growth Talk podcast and how you ... Posted Feb 2, 2021](https://web3growthassociation.com/blog/wealthgap)
#### [ Is Malaysia the Next Innovation Hotbed for Fintech? Get inside insight into what investors are looking for in fintech products from Uri Pomerantz, a venture partner ... Posted Oct 5, 2021](https://web3growthassociation.com/blog/is-malaysia-is-the-next-innovation-hotbed-for-fintech)
#### [ Location Based Marketing in the Privacy Era Will location-based marketing be a casualty of ATT and the privacy era? Not likely. User Acquisition Posted Oct 19, 2021](https://web3growthassociation.com/blog/location-based-marketing-in-the-privacy-era)
#### [ The Customer Is Always Right: Leveraging Negative Feedback to ... Sarah Main, Director of Product at WeatherBug, delivers this MGS20 session on converting dissatisfied customers ... Retention and Engagement Posted Jul 17, 2020](https://web3growthassociation.com/blog/the-customer-is-always-right-leveraging-negative-feedback-to-improve-product)
#### [ The Power of Promo Codes for User Acquisition in 2022 Promos codes have been around forever, but in the post-IDFA era, they have new importance. Learn how these simple ... User Acquisition Posted Feb 22, 2022](https://web3growthassociation.com/blog/the-power-of-promo-codes-for-user-acquisition-in-2022)
#### [.jpg?width=600&name=kevin-butz-6hsfmat-t7k-unsplash%20(1).jpg) Using Mobile Technology to Share Gratitude As people across the U.S. prepare for Thanksgiving, we think it's a good time to feature apps that help you share ... Posted Nov 23, 2021](https://web3growthassociation.com/blog/using-mobile-technology-to-share-gratitude)
#### [ How to outperform your competitors by tracking LTV throughout ... While paid user acquisition is crucial for games of all genres (read more about its effect on hyper-casual games ... Posted Jun 7, 2019](https://web3growthassociation.com/blog/2019/06/07/how-to-outperform-your-competitors-by-tracking-ltv-throughout-cross-promoted-gaming-portfolios)
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## Introducing MGS GVC
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