--- title: Creating Content That Engages and Converts Featuring Gessica Bicego of Blinkist description: Creating Content That Engages and Converts Featuring Gessica Bicego of Blinkist image: https://web3growthassociation.com/hubfs/Website%20Images/Podcast%20Images/All/GessicaBicego_1240x620_banner-650x325.jpg --- [![MGA Logo_Horizontal-Color-434px](https://web3growthassociation.com/hs-fs/hubfs/MGA%20Logo_Horizontal-Color-434px.png?width=217&height=26&name=MGA%20Logo_Horizontal-Color-434px.png "MGA Logo_Horizontal-Color-434px")](https://web3growthassociation.com/) Open Search Events [MGS 22 Las Vegas](https://events.bizzabo.com/358800) [Executive Connect](https://events.bizzabo.com/executiveconnect) [Women Of The Year Awards 2022](https://widgets.mobilegrowthassociation.com/events/mgs-22/page/2031094/women-of-the-year-awards) [See All Events](https://web3growthassociation.com/events) [APPLY TO SPEAK](https://web3growthassociation.com/speaker-application) APPLY TO SPONSOR Webinars & Webcasts [MGA Webinars](https://web3growthassociation.com/webinars) [APPLY TO SPEAK](https://web3growthassociation.com/speaker-application) APPLY TO SPONSOR Podcasts [Fintech Growth Talk](https://web3growthassociation.com/fintech) Channels [User Acquistion](https://www.mobilegrowthsummit.com/all-media?ua) [Retention & Engagement](https://www.mobilegrowthsummit.com/all-media?re) [Artificial Intelligence](https://www.mobilegrowthsummit.com/all-media?ai) [Monetization](https://www.mobilegrowthsummit.com/all-media?monetization) [LTV](https://www.mobilegrowthsummit.com/all-media?ltv) [Mobile Gaming](https://www.mobilegrowthsummit.com/all-media?gaming) [See All Media](https://web3growthassociation.com/all-media) [SUBMIT ARTICLE IDEA](https://share.hsforms.com/1qyaCXBsCRHyus5ftkoqRXw34v9x?__hstc=17895014.67ed4e0440429f7fd858dbdaa6017f42.1596082292944.1610407079532.1610469949158.104&__hssc=17895014.1.1610469949158&__hsfp=555322576) [Industry Jobs](https://careers.mobilegrowthassociation.com) [Join Now](https://web3growthassociation.com/membership) Open Search Close Search [  How to compete (and win!) with Mobile Ad Intelligence](https://web3growthassociation.com/podcasts/2018/04/12/how-to-compete-and-win-with-mobile-ad-intelligence) [Cracking ASO with Juanjo Monge of Lab Cave Games  ](https://web3growthassociation.com/podcasts/2018/02/23/how-to-compete-and-win-with-mobile-ad-intelligence-2) # Creating Content That Engages and Converts Featuring Gessica Bicego of Blinkist ![](https://web3growthassociation.com/hubfs/Website%20Images/Podcast%20Images/All/GessicaBicego_1240x620_banner-650x325.jpg) [admin](https://web3growthassociation.com/podcasts/author/admin) Posted Apr 2, 2018 5:28:19 PM [mailto:?subject=Check%20out%20Creating%20Content%20That%20Engages%20and%20Converts%20Featuring%20Gessica%20Bicego%20of%20Blinkist%20&body=Check%20out%20https://web3growthassociation.com/podcasts/2018/04/03/creating-content-that-engages-and-converts-featuring-gessica-bicego-of-blinkist-2&utm_medium=social&utm_source=email](mailto:?subject=Check%20out%20Creating%20Content%20That%20Engages%20and%20Converts%20Featuring%20Gessica%20Bicego%20of%20Blinkist%20&body=Check%20out%20https://web3growthassociation.com/podcasts/2018/04/03/creating-content-that-engages-and-converts-featuring-gessica-bicego-of-blinkist-2&utm_medium=social&utm_source=email) [Podcasts](https://web3growthassociation.com/podcasts/tag/podcasts) **Creating Content That Engages and Converts Featuring Gessica Bicego of Blinkist** Creative content is the best way to engage users and gain conversions.  Special guest Gessica Bicego, Head of Performance Marketing at Blinkist, shares with Peggy Anne Salz, Chief Content Officer of Mobile Growth Fellowship her insights on how engaging and converting the user can be achieved. #### [![](https://web3growthassociation.com/hubfs/icon-calendar.svg) Upcoming Events](https://web3growthassociation.com/events) #### [![MGA Podcasts](https://web3growthassociation.com/hubfs/icon-podcasts.png) Podcasts](https://web3growthassociation.com/podcasts) ##### [![Simplifying Taxes for Freelancers](https://web3growthassociation.com/hs-fs/hubfs/image001-2.jpg?width=300&name=image001-2.jpg) Simplifying Taxes for Freelancers Posted Feb 15, 2022](https://web3growthassociation.com/podcasts/simplifying-taxes-for-freelancers) ##### [![Unlocking the Potential of Financial Services with AI](https://web3growthassociation.com/hs-fs/hubfs/Fintech-Growth-Talk---Kevin-Levitt.jpg?width=300&name=Fintech-Growth-Talk---Kevin-Levitt.jpg) Unlocking the Potential of Financial Services with AI Posted Dec 29, 2021](https://web3growthassociation.com/podcasts/unlocking-the-potential-of-financial-services-with-ai) ##### [![AARP: The intersection of Health Tech and Fintech](https://web3growthassociation.com/hs-fs/hubfs/image001-1.jpg?width=300&name=image001-1.jpg) AARP: The intersection of Health Tech and Fintech Posted Dec 10, 2021](https://web3growthassociation.com/podcasts/aarp-the-intersection-of-health-tech-and-fintech) ##### [![FinTech and mobile strategy insights from Google](https://web3growthassociation.com/hs-fs/hubfs/Cherlene-Jolly%20V2.jpg?width=300&name=Cherlene-Jolly%20V2.jpg) FinTech and mobile strategy insights from Google Posted Nov 27, 2021](https://web3growthassociation.com/podcasts/fintech-and-mobile-strategy-insights-from-google) ##### [![Rebuilding the financial services ecosystem one API at a time](https://web3growthassociation.com/hs-fs/hubfs/Fintech---Richie-Serna.jpg?width=300&name=Fintech---Richie-Serna.jpg) Rebuilding the financial services ecosystem one API at a time Posted Nov 10, 2021](https://web3growthassociation.com/podcasts/rebuilding-the-financial-services-ecosystem-one-api-at-a-time) ### Recommended Articles #### [![Where the action and the money *really* is in mobile gaming apps](https://web3growthassociation.com/hs-fs/hubfs/Website%20Images/Podcast%20Images/All/NebojshaMitrikeski_mediaThumbnail-650x325.jpg?width=300&name=NebojshaMitrikeski_mediaThumbnail-650x325.jpg) Where the action and the money \*really\* is in ... 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