The Power of Promo Codes for User Acquisition in 2022

The Power of Promo Codes for User Acquisition in 2022

User Acquisition
Mobile Growth in 2022: From User Retention to Monetization

Mobile Growth in 2022: From User Retention to Monetization

User Acquisition
The Changing Landscape of Mobile Gaming

The Changing Landscape of Mobile Gaming

Mobile Gaming
Facts & Figures to Help You Grow Your App in 2022

Facts & Figures to Help You Grow Your App in 2022

User Acquisition
Mobile App Growth Strategies for 2022 and Beyond

Mobile App Growth Strategies for 2022 and Beyond

User Acquisition
Facebook's Advice for Improving Ad Performance in the Privacy-Era

Facebook's Advice for Improving Ad Performance in the Privacy-Era

User Acquisition
What HBO Max’s ‘Mare of Easttown’ Snafu Can Teach Us About Scaling Your App

What HBO Max’s ‘Mare of Easttown’ Snafu Can Teach Us About ...

User Acquisition
App Tracking Transparency (ATT) Explained: An Update

App Tracking Transparency (ATT) Explained: An Update

Retention and Engagement
U.S. Clamps Down on TikTok and WeChat — What It Means for Marketers

U.S. Clamps Down on TikTok and WeChat — What It Means for ...

3 Reasons Mobile Marketers Need to Take a Deep Dive into IDFA

3 Reasons Mobile Marketers Need to Take a Deep Dive into IDFA

Retention and Engagement
MGA Announces New Online Education Initiatives

MGA Announces New Online Education Initiatives

Mobile Gaming
3 Videos to Help Mobile Apps Cope with the Challenges of COVID-19

3 Videos to Help Mobile Apps Cope with the Challenges of COVID-19

Q&A: The Lowdown on LTV with Ajay Sampat from Lyft

Q&A: The Lowdown on LTV with Ajay Sampat from Lyft

LTV
Mobile Growth Association and MRACLE2020 Team Up to Raise Money to Flatten the COVID-19 Curve

Mobile Growth Association and MRACLE2020 Team Up to Raise Money ...

Using “Love Languages” to Unlock Innovative Solutions

Using “Love Languages” to Unlock Innovative Solutions

User Acquisition
Ready Player One? Blockchain Games Return Control to the Player

Ready Player One? Blockchain Games Return Control to the Player

Mobile Gaming
Best Practices for IP and Mobile Game Development

Best Practices for IP and Mobile Game Development

Mobile Gaming
The Ultimate Ad Formats For Mobile Gaming Apps

The Ultimate Ad Formats For Mobile Gaming Apps

Mobile Gaming
Combating Loneliness Through Apps: Q&A with Nextdoor’s Jennie Sager

Combating Loneliness Through Apps: Q&A with Nextdoor’s Jennie ...

Retention and Engagement
Q&A with Rising Star Award Winner Iris Hu

Q&A with Rising Star Award Winner Iris Hu

Mobile Gaming
We’re All in This Together: Join Us at the MGS Global Virtual Conference

We’re All in This Together: Join Us at the MGS Global Virtual ...

Mobile Gaming
Q&A with People's Choice Awards Winner Katie Wilson

Q&A with People's Choice Awards Winner Katie Wilson

Q&A with Champion of Women Ngozi Ogbonna

Q&A with Champion of Women Ngozi Ogbonna

Retention and Engagement
Q&A with Mobile Growth Leader Michele Webb

Q&A with Mobile Growth Leader Michele Webb

Q&A with Champion of Women Award Winner Nancy Peters

Q&A with Champion of Women Award Winner Nancy Peters

Monetization
Q&A with Mobile Growth Leader Tammy Nam

Q&A with Mobile Growth Leader Tammy Nam

Retention and Engagement
Q&A with People's Choice Award Winner Ashleigh Rankin

Q&A with People's Choice Award Winner Ashleigh Rankin

Mobile Gaming
Q&A: Mastering UA with Apple Search Ads and Google App Campaigns

Q&A: Mastering UA with Apple Search Ads and Google App Campaigns

User Acquisition
Q&A: How and When to Add a New Feature to Your App

Q&A: How and When to Add a New Feature to Your App

Retention and Engagement
The Golden Rules of Reddit's Redesign

The Golden Rules of Reddit's Redesign

User Acquisition
The Top 5 MGS Podcasts of 2019

The Top 5 MGS Podcasts of 2019

Artificial Intelligence
5 MGS Sessions You Can’t Miss

5 MGS Sessions You Can’t Miss

Mobile Gaming
Five Tips: Developing Apps for Foldable Displays

Five Tips: Developing Apps for Foldable Displays

Keeping Up with ASO Updates Impacting App Store Optimization in 2019

Keeping Up with ASO Updates Impacting App Store Optimization in ...

Mobile Gaming
Do Contact Tracing Apps Put Privacy At Risk?

Do Contact Tracing Apps Put Privacy At Risk?

How to Build an Audience of Engaged Users While Growing Your Gaming App

How to Build an Audience of Engaged Users While Growing Your ...

Mobile Gaming
Using “Love Languages” to Unlock Innovative Solutions

Using “Love Languages” to Unlock Innovative Solutions

User Acquisition
Location Based Marketing in the Privacy Era

Location Based Marketing in the Privacy Era

User Acquisition
Navigating the New Abnormal With Help From the Latest Research

Navigating the New Abnormal With Help From the Latest Research

Mobile Gaming
Understanding Ad-Fraud Post-iOS 14

Understanding Ad-Fraud Post-iOS 14

User Acquisition
New Roles for MGA Founders Signal Growth and Mission-Driven Approach

New Roles for MGA Founders Signal Growth and Mission-Driven ...

Mobile Gaming
Millennials vs. Gen Z: Loyalty in Brands

Millennials vs. Gen Z: Loyalty in Brands

Retention and Engagement
Putting LATAM on the Map

Putting LATAM on the Map

Leverage the Power of Shared Audiences with App Collaborations

Leverage the Power of Shared Audiences with App Collaborations

User Acquisition
Web-to-App Strategy: Maximize Market Share, Save Money & Improve Tracking

Web-to-App Strategy: Maximize Market Share, Save Money & Improve ...

User Acquisition
Our Commitment to You and Our COVID-19 Response

Our Commitment to You and Our COVID-19 Response

Mobile Gaming
The Changing Landscape of Mobile Gaming

The Changing Landscape of Mobile Gaming

Mobile Gaming
Apple App Store Vs. Google Play Store: What App Publishers Need to Know

Apple App Store Vs. Google Play Store: What App Publishers Need ...

User Acquisition
An Employer’s Guide to Work Life in the Time of Corona

An Employer’s Guide to Work Life in the Time of Corona

How to Target Niche App Audiences

How to Target Niche App Audiences

User Acquisition
Three Reasons LATAM is Ripe For Mobile Gaming Growth

Three Reasons LATAM is Ripe For Mobile Gaming Growth

Mobile Gaming
The Do’s and Don’ts of Retargeting Apps

The Do’s and Don’ts of Retargeting Apps

User Acquisition
Paid User Acquisition is on the Rise

Paid User Acquisition is on the Rise

User Acquisition
How Fintech Can Bridge the Wealth Gap

How Fintech Can Bridge the Wealth Gap

Is Malaysia the Next Innovation Hotbed for Fintech?

Is Malaysia the Next Innovation Hotbed for Fintech?

The Customer Is Always Right: Leveraging Negative Feedback to Improve Product

The Customer Is Always Right: Leveraging Negative Feedback to ...

Retention and Engagement
The Power of Promo Codes for User Acquisition in 2022

The Power of Promo Codes for User Acquisition in 2022

User Acquisition
Using Mobile Technology to Share Gratitude

Using Mobile Technology to Share Gratitude

How to outperform your competitors by tracking LTV throughout Cross-Promoted Gaming Portfolios

How to outperform your competitors by tracking LTV throughout ...

How To Get Your Feature Built: A Playbook from Idea to Production

How To Get Your Feature Built: A Playbook from Idea to Production

Three Cool AR Campaigns You Might Have Missed

Three Cool AR Campaigns You Might Have Missed

We Doubled Our Referral Program Bonus and it Backfired

We Doubled Our Referral Program Bonus and it Backfired

User Acquisition
The Sharing Economy and COVID-19

The Sharing Economy and COVID-19

Retention and Engagement
Make the Most of Virtual Conferences with These Tips

Make the Most of Virtual Conferences with These Tips

Mobile Gaming