Learn more about the concrete actions mobile advertisers should take to prepare for the post-IDFA ecosystem.
Join Shamanth Rao, Founder & CEO of RocketShip HQ, and John Koetsier, Journalist, Analyst, and Futurist at Forbes, ...
Learn about four user acquisition techniques that actually work and the popular apps that used them to great ...
With the majority of the LATAM population using smartphones as their primary device, it’s vital that e-commerce ...
Gabriel Sampaio, Acquisition and Performance Supervisor of the International Division of Rede Globo, navigates the ...
What's the best way to tackle the demand for creatives in UA? Learn from Supersolid's Head of UA, and Founder & ...
“COVID-19 has changed consumer behavior on mobile forever,” says Peggy Anne Salz. Learn about the emerging ...
App Store Optimization is key to your organic user acquisition strategy. Perfect your app metadata with these tips ...
To help app developers and app marketers discover a path to successful ASO, Mobile Growth Association has ...
Paid UA is increasingly important, but that doesn't mean you can forget organic growth. Incorporate these ...
Omri Argaman, CMO of Zoomd, unpacks the changes in user acquisition (UA) during 2020 and explores new strategies ...
The nations currently leading mobile growth in LATAM are Brazil, Mexico, Argentina, Chile, and Colombia. Here's a ...
Learn how Google is using its mobile developer tools to open the door to make the lucrative audio ad market ...
Consumer Acquisition shares critical discoveries regarding creative testing on Facebook that helped it improve its ...
Keeping user acquisition costs low is crucial to your app's success. Here are a few tips to help you control UA ...
Harlyn Pacheco, COO of Picap, delivers this MGS GVC 1.0 session on connecting international investors with the ...
Influencers may be the key to boosting app engagement and UA in a competitive market. Find out what app marketers ...
High CAC and low LTV can spell disaster for your app. Learn how to calculate and understand your CAC so you can ...
Here are some of the ways fintech apps are providing relief right now and why this is exactly the reason the ...
COVID-19 has changed a lot for app publishers and mobile marketers, but these tips can help you continue to grow ...
Apple announced that it will retire IDFA with iOS 14. Here's what mobile marketers need to know to start ...
Retention is an important part of mobile growth. Get six tips to learn how improve retention and engagement ...
Expanding to new markets can be intimidating. Watch this session for more on audience development, brand ...
App Store Optimization is key to any organic user acquisition strategy. But to reach local markets, you need to ...
Take these factors into consideration when you're deciding whether to focus your energy on the Apple App Store or ...
The Facebook/Google Duopoly may still be king but new data from Adjust suggests app marketers are experimenting ...
New research from Adjust suggests paid UA activities are on the rise and will be an important part of growth ...
Jacinta Mathis, Senior Director of Growth and Services at KeyMe, explains how Gary Chapman’s love languages”can be ...
Fintech apps are seeing a boom as COVID-19 makes bank branches less accessible. Learn how fintech is responding ...
We intend to revolutionize the virtual event space, embracing the global nature of online events and educating ...
Hold the hotel ballroom, virtual conferences are here and we have tips for making the most of the experience ...
Take a deep dive into the latest trends and best practices in Apple Search Ads. Learn how to master UA and ...
A bit more advanced than your old flip-phone, foldable phone displays are here and app developers need to keep a ...
Every year app marketing professionals eagerly await major iOS and Android operating system updates with nervous ...
The key to growth isn't always new users. Learn how Full HP finds engaged users from the start to retain them for ...
COVID-19 has seen the rise of contact tracing apps but the proliferation of these apps has led to a trust problem. ...
Many casual gaming apps are dependent on ads for revenue, but all ads are not equal. Find out which ad formats ...
New roles for MGA founders, Dave Westin and Jen Laloup, signal dynamic growth and a mission-driven approach. Learn ...
Retargeting is key to your app growth strategy. From UA to retention, learn the ins-and-outs of retargeting with ...
Learn how these four social features can help gaming companies retain users for longer and engage them more ...
Delivered by Vlad Drobotun, Director of Customer Success at Scalarr, this session investigates the risks of ...
Learn about the UI/UX trends that lead to success with mobile app users in Latin America. And get a peek at three ...
WhatsApp has become a ubiquitous tool across LatAm. So, what is it that’s powered this messaging app to such ...
Dave Glaser, President and COO of Dwolla, pointed out that moving money from account to account is becoming a key ...
Uncertain times mean its time for bold actions. Picap's Harlyn Pacheco explains why now is the right time to ...
Check out these examples of brands coming together to introduce apps that leverage the power of their mutual ...
Explore web-to-app strategy, including how to maximize market share, save money and improve tracking; combining ...
We're excited about our first-ever hybrid event, MGS GAMES. Learn all about the MGA Standard which we will apply ...
Explore some of the trends shaping mobile gaming in 2022, and learn how you can be a part of shaping the ...
Learn about the practicalities and legalities of creating a remote work environment, the difficulties of ...
LATAM has been overlooked in the past by game developers who had their sights set on other markets. Learn why ...
Fintech and mobile are becoming inextricably linked. Learn about our new Fintech Growth Talk podcast and how you ...
Get inside insight into what investors are looking for in fintech products from Uri Pomerantz, a venture partner ...
Will location-based marketing be a casualty of ATT and the privacy era? Not likely.
Sarah Main, Director of Product at WeatherBug, delivers this MGS20 session on converting dissatisfied customers ...
Promos codes have been around forever, but in the post-IDFA era, they have new importance. Learn how these simple ...
As people across the U.S. prepare for Thanksgiving, we think it's a good time to feature apps that help you share ...
While paid user acquisition is crucial for games of all genres (read more about its effect on hyper-casual games ...
Learn how to get your app feature built with Together Lab's Jenny Kay Pollock. Start with a good idea, focus on ...
When it comes to creative applications of AR, the sky is the limit — and savvy mobile marketers are wise to take ...
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